Appointed by the Board of Directors, the GM has sole functional autonomy in managing the Consortium. The GM is the head of personnel and is responsible for protection and monitoring services They are also the signatory and legal representative of the Consortium when it comes to the acts for which it is responsible in accordance with the Articles of Association and all acts of ordinary administration, as well as for any activities expressly delegated to them by the Board of Directors. The General Manager implements the resolutions of the consortium bodies and manages the operational structure of the Consortium, which is itself divided into six areas, namely brand protection, marketing and external relations, administrative services, environmental services, technical services and technical secretariat services.
